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    The club has three membership levels and you can sign up here.

    1) Forum Member. From a little more than £1 per month you can participate as often as you like in the lively club forum, get support from other club members and share your experiences and learnings with other members. You’ll no doubt come in asking ‘daft’ questions, but we don’t consider any question daft – many other members will dive in to help you within minutes (sometimes seconds!) Within weeks, if not days, you will be an expert helping others and this will feel so good!

    2) Club Member. From less than £1 per week, this is the most popular and best value club membership option. For barely the price of a cucumber, this will give you: full forum access; access to all the articles, videos, and the growing library of FAQ’s; and access to all back issues of our magazine “Diet & Health Today”. In this we cover the ‘big issues’ from “Why don’t I lose weight if I eat less?”; “Where do the calories go?!”; “Where does exercise fit in with weight loss?”; “Why have I got fat around my middle especially?”
    Club Membership also gets you access to a private 'Ask Zoe' forum, where you can get your more challenging questions answered by Zoe, herself.
    As soon as you join at this level (and you can unsubscribe at any time) you have immediate access to all back issues of the magazine, weekly diet tips and the full information ‘library’. This membership provides excellent value for money and is our most popular membership plan.

    3) Plus membership will give you everything that Club Membership offers – all the FAQ’s, videos, articles, magazine back issues, 'Ask Zoe' private forum, unmoderated forum access. PLUS – Plus members can have their own personal blog running and a personal photo album. You can customise your blog and many members are having great fun putting their experiences and opinions on line for others to see and to keep an online diary of their own progress. As the club is openly available for viewing, you can send friends and family the link to your blog so that they can follow you without needing to be members.

    There are a number of ‘super members’ in the club who are also on hand to answer your queries – we will be helping you together!
    1. Categories:
    2. All Can View Articles

    If you're new to this site, please read this post first. It explains how the site is organised and how to gain access to participate. ...
    Published on 26th September 2016 05:31 PM
    1. Categories:
    2. Newsletter-Dieting,
    3. Newsletter-Health

    ‘Fitbits’ won’t make you slim, but nor will low-cal diets

    A really interesting study was published in the Journal of the American Medical Association on September 20th 2016. It was called “Effect of Wearable Technology Combined With a Lifestyle Intervention on Long-term Weight Loss”.


    The study was badly reported in the media. Med Page Today was the most accurate with “Fitness Trackers Flop for Long-Term Weight Loss”. The Telegraph newspaper doesn’t know the difference between being fatter and achieving less weight loss: “Fitness trackers offer no weight-loss benefit and can make users fatter, says study”. The BBC also got it wrong with “No proof' fitness trackers promote weight loss”. There was evidence for weight loss with a fitness tracker at 6, 12, 18 and 24 months – just a very UNimpressive amount.


    The study did have a really striking finding, but it had nothing to do with ‘Fitbit’ type technology...

    ...
    Published on 19th September 2016 05:30 PM
    1. Categories:
    2. Newsletter-Conflicts,
    3. Newsletter-Health

    Sugar vs. fat conspiracy


    I’m quite partial to a conspiracy theory and there were a couple emanating from America last week – one far more plausible than the other. I found the “Hillary Clinton is dead and a body double is covering while we work out what to do”, a bit farfetched, but the sugar conspiracy that was documented in the Journal of the American Medical Association was completely believable...


    The background


    Let’s remind ourselves of how the whole dietary guidelines, fat vs. sugar debate started: it was all about heart disease. In the US, in the 1950s, there was a sense that American middle aged men particularly were ‘dropping like flies’. This was not true, but numbers can be presented in misleading ways (lies, damned lies and statistics and all that).

    ...
    Published on 12th September 2016 05:49 PM
    1. Categories:
    2. Newsletter-Conflicts,
    3. Newsletter-Bad Science

    The Lancet Statin study

    On Friday 9th September 2016, an article was published in The Lancet with a quite extraordinary editorial. The full article can be seen here and the editorial is here. The editorial has been brilliantly dissected by Dr Malcolm Kendrick here, so I won’t cover that in this note.


    The newspaper headlines were glowing “Statins prevent 80,000 heart attacks and strokes a year in UK, study finds“ and “A third of adults should take statins, new research suggests”. Taking out a full page advert, in every UK newspaper, could not have been more favourable.


    The group behind the study is the Cholesterol Treatment Trialists (CTT), which is co-ordinated by the Clinical Trial Service Unit (CTSU). The first thing that you need to know about the CTSU is that the spat that the CTSU leader, Rory Collins, kicked off with the BMJ in 2014 led to him having to declare the previously well-hidden pharmaceutical funding enjoyed by the CTSU. This added up to £268m – give or take a few hundred thousand – and the sum is no doubt higher two years on.


    A more discerning headline, therefore, could have been “Team paid c. £300m by statin makers finds statins are miracle drugs with miraculously negligible side-effects.”

    ...

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